About Us

About us

About Lola + Lou, a Dutch lingerie brand

About us

Lola + Lou is a Dutch lingerie brand, founded in 2015 by Malou van den Broek. Her passion for lingerie and search for inspiring designs led her to start her own brand.

Lola + Lou bridges the divide between high-end and mainstream lingerie labels, while balancing fashion and functionality. The brand sets itself apart by the use of contrasting fabrics in unexpected combinations. The collection comprises a broad range of lingerie items, supplemented by unique pieces and handmade items. All items are made in the EU and are 100% sweatshop free.

The first collection Oblivion was inspired by the atmosphere of American motels as portrayed in the movies. It symbolises a place where its daytime visitors are unaware of the endless possibilities it offers at night.